Lighthouse Insights – Wednesday Conversation with Arcopol from uRead.com
It’s easy to think of social media simply as a competitor for traditional publishers, providing free content and connecting readers and advertisers directly, bypassing print and publisher websites. But...
View ArticleYour company’s blog…it Sucks? It does not have to…
Some brilliant insights from Mark Schaefer, directionally all of these are good recommendations based on facts. If 71% of buyers from the 2011 buyer report from Buyersphere reference blogs as part of...
View ArticleHow to generate word of mouth lead
The Four-Step Plan for Word-of-Mouth Lead Generation “Here’s the big news,” writes Andy Sernovitz in the book Social BOOM! “It’s not social MEDIA. It’s SOCIAL media. It’s about real people and the...
View ArticleWhy Product Managers are worth their weight in gold
Why Product Managers are worth their weight in gold Part 1: Product Managers Gold Series – Setting Strategic Direction This is Part 1 of a series of articles we will publish on the role of the Product...
View ArticleNever Start Innovation with an Idea
Are you trying to come up with the next big idea to jump-start innovation in your company? Try another approach. Gijs van Wulfen gives us three reasons why you should not start an innovation...
View ArticleAndroid Eco System and its viability
Android market share is eclipsing all competitors increasing from 2% two years ago to over 50%. Android Market has over 500k apps. Andy Rubin twitted this month that about 800k Android devices are...
View ArticleCMMi – Maturity Levels – Initial – Managed – Defined
CMMi – Introduction to Development 1.3 : This is where we discussed about introduction to CMMi! Let’s move ahead and learn a bit more about Maturity and its associated parlance in real life. So after...
View ArticleLinkedIn Endorsements – Do we need to learn some etiquette?
Having endorsed people at LinkedIn, and getting endorsed by people for my skills, came a strange thought in my mind: Is there a need to have some etiquette; when you are on a strong platform as...
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